The Disconnect of Social Media   Scrolling through your feed can often leave you feeling like you’re engaging with the world, but somehow, still feeling distant. The likes, the comments, the posts—yet there’s a strange sense that something is missing. It’s easy...

Sharing Your Journey and Being Authentic Builds Your Brand and Boosts ROI Let me ask you something: when was the last time you felt like you truly knew a brand? Not just the products, not just the marketing, but the person behind it? Think about it—whether it's a...

Why Live Shows and Podcasts Are Valuable for Your Reputation Imagine this: You’re scrolling through your feed and come across a live stream or podcast from a brand you follow. Instead of another sales pitch, they’re sharing insights, telling stories, and engaging with...